x1 Labs · Research & engineering
We buildour own advantage.
The delivery systems, analytics and infrastructure our departments rely on are engineered here — in-house, on hardware we own, and closed to everyone but the people who run them.
Proprietary systems
Engineered here.Run on our hardware.
Three systems sit under everything x1 delivers. None of them is rented, and none of them is shared.
A delivery pipeline we own end to end.
Every change takes the same road — built, tested, scanned and promoted environment by environment, with each step recorded. Releases are repeatable, rollbacks are routine, and nothing reaches production by hand.
- Build
- Test
- Scan
- Promote
- Observe
Analytics built around the work.
Our own analytics layer brings channel, campaign and content performance into a single model, so creative and media decisions are made on evidence — and client data never leaves our infrastructure.
- Attribution
- Creative signals
- Cross-market reporting
Isolation, by construction.
Each client runs in an environment of its own, on hardware in our data centers in Israel and Germany — separated from every other client's, with access granted per engagement and verified on every request.
- Owned hardware
- Per-client isolation
- Zero-trust access
Under the hood
Quiet systems.Measured results.
- Platform availabilityRolling twelve months
- 99.999%
- Processed in isolationPer month, on owned hardware
- 2.4 PB
- Data centers, ownedIsrael and Germany
- 2
- Environment per clientIsolated from every other
- 1
Engineering, under NDA
